I help businesses Communicate their value

Struggling to meet your goals with your current marketing resources? I can help.

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Happy Clients

Top of funnel lead generation and deal acceleration for
a SaaS-based document management solution

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Repositioning a SaaS-based accounts payable
solution to move down-market and appeal to a larger
audience segment.

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Extending the reach of an online college to increase
student awareness and boost registrations.

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Building the brand identity of a crypto-based
cyber security company from the ground up.

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Problems I can help you solve

Your messaging sounds exactly like your competitors
Your sales and marketing collateral is non-existent or outdated
You don’t know how you stack up against your competition
You don’t have the bandwidth to sustain the marketing drumbeat
Your sales pitch and demo are feature-based rather then value-based
Your website isn’t generating leads and doesn’t reflect your brand.

We had a great experience working with Ben. His ability to quickly grasp the complexities of our product and translate them into a user-friendly web experience was very valuable. He brought a deep knowledge of UX principles to the team and helped us design just about every aspect of our brand presence.

Adrian Escude, CMO

Ben has helped us level-up our marketing, tackling everything from blog post creation and Hubspot integrations to landing page design and sales development assets. He is easy to work with, a great communicator, and has become an integral part of our team. We know that Ben can handle anything we throw at him. If he can’t do it, he’ll find someone in his network who can.

Marissa Chaney, COO

Ben is a proven marketing pro who knows how to get the job done with the right strategies. It’s his keen sense for brand positioning, his succinct content strategy, and his diligence with acquisition tactics that have brought his clients success. His tenacity is unrivaled.

David Nguyen, Founder Arthur Design

Ben’s diverse skill set and knowledge have been a huge asset to us over the past year. He’s a one-man marketing department that can turn around projects quickly with great communication. Since we started work he’s helped us rebuild our website, create new sales collateral, manage and market webinars, and dial in our messaging and positioning. His work has transformed our brand and helped us win more deals.

Shan Haq, VP Corporate Strategy

Ben is the most gifted marketing professional I know. Along with his creativity, design skill, spot-on taste, and marketing know-how, he is a brilliant project manager, communicator, and problem solver. He will digest and assess your needs quickly, and just as quickly identify not only the most cost-effective solution, but the scheduled and organized path to achieve it. Don’t wait to connect with Ben. It’s the best move you’ll make.

Sarah Marin, COO

Marketing services

Web strategy & design

Your website is one of the most important investments you can make in your business. It should have a clear objective, backed up with impactful content that is presented in an intuitive, user friendly format. We’ll work together to augment your current site, or build a net-new experience that communicates your value and drives both leads and revenue.

Content strategy

Creating a succinct and engaging narrative that tells your story is no small task. Structuring that narrative to fit different mediums like your website, social media profiles, landing pages, and blog is even more challenging. We’ll work together to create and execute a coordinated plan to distribute your message across all of your digital properties with the goal of increasing organic traffic and driving high-quality leads.

Messaging & positioning

You’re an expert in your field but sometimes it can be difficult to hone in on exactly how to distill and position your product or service for different audiences. We’ll work together to assess the competition and the market and create a messaging and positioning strategy you can use as your north star for all of your marketing and content efforts. Once your messaging is nailed down we can apply it to your sales and marketing collateral, pitch deck, and your website.

Sales & marketing collateral

Business needs change depending on the day. Monday it may be email templates and social ads. Tuesday it might be landing pages, print collateral, and a sales video. I operate as part of your team, pivoting as necessary, tackling projects as they arise, and delivering quality sales and marketing collateral when you need it.

About Me

I’m a Pragmatic certified product marketer and web strategist with demonstrated success helping growth-stage companies communicate their value, differentiate their products, and build experiences that drive results.

Over the past 10 years I’ve held positions as a Product Marketer, Project Manager, Designer, Content Creator, UX Strategist, and Web Strategist which have given me a potent blend of experience and an eclectic skillset.

Now I partner with businesses to build and execute a cohesive marketing strategy to increase their reach, launch their products, enable their sales team, and generate high-quality leads.

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